Grand Prix Race Week London Experience Day - Thursday 3 July 2014
HAC Artillery Gardens, London EC1
Race Week London is a new festival of entertainment in London, held in the lead up to the 2014 British Grand Prix.
The Grand Prix Experience Day will be the highlight of Race Week London. A concours of historic and current F1 cars, live F1 car demonstrations, and other attractions will be augmented by the Luxury Shopping Village. Among the historic F1 cars being displayed are:
1958 BRM P25 • 1959 Lotus 16 • 1959 Cooper T51 • 1959 Scarab • 1961 Lotus 21 • 1962 BRM P57 • 1964 BRM P261 • 1966 Brabham BT20 • 1970 March 701 • 1970 De Tomaso 505 • 1974 BRM P201 • 1976 March 761 • 1976 McLaren M23 • 1977 McLaren M26 • 1977 LEC CRP1 • 1978 Lotus 79 • 1978 Williams FW06 • 1981 Williams FW07C/D • 1983 Arrows A6 • 1992 Williams FW14B • 1996 Williams FW18 • 2000 Jaguar R1
The day will feature the F1 Drivers Cricket Match, reviving the tradition of cricket matches played before the British Grand Prix, in years gone by. Many drivers' sons and families will be taking part in the historic match such as the sons of British F1 legend James Hunt. Drivers old and new will be playing against them, as well as celebrities and cricket stars.
The Motorsport Forum is running throughout the day, attracting will attract a gathering of e motorsport professionals.
The day rounds off with a champagne reception, before the renowned Grand Prix Ball.
The format of the day will allow for plenty of shopping and browsing in the Luxury Shopping Village.
The event is held in the beautiful surroundings of the HAC Royal Artillery Gardens, in the north of the City, London's financial heartland.
FACTS AT A GLANCE:
When: Thursday 3 July 2014
Where: The HAC Royal Artillery Garden, London, EC1
Attendance: up to 3,000
10:00am Concours open to public
Shopping village open all day
2:00pm - 3:30pm Cricket match
2:00pm - 2:10pm F1 car demonstration
4:00pm - 4:10pm F1 car demonstration
7pm Grand Prix Ball
8pm F1 car demonstration
Demographics: Upper/middle socio-economic group. 18-60 years. Predominantly London and particularly the City, as well as F1 enthusiasts nationwide.